Description

The Marketing Specialist is responsible for improving, expanding, optimizing and implementing the Paley Institute digital platform including illustrative and photographic content. The Marketing Specialist will work very closely with Paley Institute clinicians, staff, and management to further enhance the outreach goals and objectives of the Paley Institute. The position shall have an excellent sense and exhibit special skill in graphic design coupled with significant experience with website content, development creation and ongoing maintenance and continuous improvement and enhancement.

Additionally, the Marketing Specialist in collaboration with Paley Institute management, web advisors and consultants will be primarily responsible for continuously refreshing and updating all Institute websites to ensure that they are informative, user friendly and positioned at the top of multiple top search engines. The Marketing Specialist will also be responsible to manage an effective social media presence for the Paley Institute. Under the supervision of management, the Marketing Specialist will ensure timely response to social media inquiries by answering and/or seeking appropriate responses from the patient navigation team while consistently exercising the highest level of customer service in addressing patient and/or other inquiries.
2503030643
Requisition #: 2503030643

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